Crush your goals, not

your soul

|

your profits

|

your passion

|

your well-being

|

your soul | your profits | your passion | your well-being |

Coaching designed for “Accidental CEOs” ready to take back control of their business and their life.

I know you’re overwhelmed and exhausted, trying to hold it all together while quietly wondering how much longer you can keep going like this.

Every decision feels impossibly high-stakes, and the constant second-guessing is wearing you down.

The passion that once lit you up has dimmed, and now it feels like you’re barely treading water - desperate for a lifeline, but no one seems to notice you’re drowning.

Whether you’re ready to build stronger foundations, scale with confidence, or simply find clarity on your next steps - this is where your growth journey begins.

What you’ll get:

  • 12 Core Pillars of Business Success - on-demand lessons you can revisit anytime.

  • Live group coaching calls twice a month for direct feedback and support.

  • Pillars of Success Resource Toolkit packed with templates, worksheets, and calculators.

  • Instinctive Success Map to identify and leverage your natural strengths.

  • A supportive community of women entrepreneurs to share wins, challenges, and accountability.

The Real Women Real Business (RWRB)

Group Coaching

This is the program I wish had existed when I started out. After a decade of coaching women entrepreneurs, I saw the same gaps again and again - pricing that didn’t work, systems that didn’t exist, and constant second-guessing.

That’s why I created RWRB: a 12-month roadmap built around the 12 essential pillars of business success. With on-demand training, live group coaching, and a built-in community, it’s where overwhelmed entrepreneurs become confident, burnout-proof CEOs. It’s everything you’ve been searching for, and so much more.

The CEO On Fire Experience

1:1 Coaching with Shauna Lynn

For select entrepreneurs who are ready to think bigger, make bolder moves, and step into thought leadership. Whether you’re scaling a company, launching a book, or stepping onto the stage, this experience gives you the personalized strategy and high-touch support to make it happen.

Build Stronger. Work Smarter. Dream Bigger.

Not Ready for a Full Program?

Profits, Passion & Progress Alignment Session

The Profits, Passion & Progress Alignment Session is my only one-off session - and it’s designed to give you a clear plan forward when you feel overwhelmed. In 90 minutes, we’ll get to the heart of what’s holding you back and set a practical path toward growth.

We’ll figure out what’s really driving profit, what’s draining your energy, and what to do about it - fast.

It could be the best 90 minutes you’ll spend on your business this year.

Client Success Stories

  • "I did the Profits, Passion & Progress Alignment Session with Shauna Lynn and it helped me pull everything out of my head and into an actionable plan. I left knowing exactly what parts of my business to prioritize and how to move forward."

    – Jazzy Luchini

  • "Shauna Lynn’s support was instrumental during some of the most challenging moments of my business...She guided me through the financial complexities of my business and offered strategic marketing advice that helped propel my business forward. The coaching I received from Shauna Lynn has been nothing short of uplifting, motivating, and confidence-building."

    – Theresa Bouchard

  • “Shauna is so easy to talk to. She quickly gets to the heart of what matters and makes things feel manageable.”

    Lidia Syrwid

Frequently Asked Questions

  • The truth is that every person is different so, without speaking with you to review where you're at and where you want to go, we can't say for certain which would be best for you. What we can tell you is that some clients who we deem ready for the 1-on-1 program also register for the group program as a compliment to what we're doing 1-on-1. This will allow us to review specific challenges and opportunities for them in our 1-on-1 sessions, while still providing all of the foundational pillars PLUS the benefit of the community through the Mastery Program.

    If you want to review your current challenges and goals with Shauna Lynn, and create a plan of action for next steps, click here to set up a 1-on-1 call with her.

  • Absolutely! Whether you’re new to the business or have been at it for years, the program is designed to meet you where you are and help you build a solid foundation for growth. We’ll focus on developing the strategies, systems, and mindset you need to succeed.

  • The beauty of the Real Women Real Business Mastery Program is that it’s designed for busy entrepreneurs. The on-demand training allows you to learn at your own pace, and with lifetime access, you can revisit the material whenever it suits you. Plus, with our 12-month support package, you’ll have plenty of time to implement what you learn. Even if you haven't jumped into the on-demand training, you can still attend our coaching calls to get support with any challenges you're facing in your business.

  • The Real Women Real Business Mastery Program is based on a proven framework that has helped countless entrepreneurs like you achieve real, sustainable growth. We focus on practical, actionable steps tailored to your specific goals and challenges, so you’re not just learning—you’re doing.

    The strategies in the program have been developed over numerous years, and have been applied in Shauna Lynn's 1:1 Coaching but are now available in a convenient format at an affordable price!

  • Obviously, results vary by client and depend on your specific goals and commitment to the tasks required between sessions, however most clients can start to see results within the first three weeks.

  • You won’t be going it alone. You’ll have access to twice-monthly live coaching calls (24 in total), a members-only community, and the option to add 1:1 support with accountability sessions with Shauna Lynn (for an additional fee). This isn’t just about learning; it’s about getting the guidance and support you need to apply what you’ve learned and see real results.

  • There are 12 pillars are there in the RWRB Mastery prograin total - and they cover everything from creating your guiding vision to pricing to marketing, leadership and agility and everything in between. This really is the full package, covering EVERYTHING that you need for total business success.

  • Your access to the training is lifetime, so you can go back and review the modules and lessons any time you want, and you will also receive access to any future updates to the program. You will also have the option to renew the coaching aspect of the program for an additional fee for 3 months or more! This would give you extended access to our coaching calls and online community.

  • At minimum we recommend meeting at least once per month in order to maintain momentum and ensure that we are working towards your goals. Once we have your goals outlined we can determine a frequency that makes sense for you. We understand that sometimes life can get in the way, but creating a consistent meeting schedule will help you to stay on track, maintain momentum as it builds and, ultimately, reach your goals.

  • Our coaching packages are designed to provide comprehensive, goal-focused support. Throughout your program, you'll have:

    • Quick-support access via email and Voxer

    • Option to book pop-up sessions (additional fee) for specific, urgent challenges that need immediate attention

    • Regular scheduled coaching sessions as per your package

    Pop-up sessions are standalone consultations designed to address specific challenges and don't include ongoing support or follow-up. While these sessions complement your coaching package, they're not meant to replace or extend your regular coaching sessions.

  • My coaching packages are strategically designed to deliver real, sustainable results. Each package is custom-quoted after carefully assessing what you need to move from overwhelm to clarity, and from chaos to strategic growth. The number of sessions represents the minimum commitment required to implement lasting transformation in your business.

    Since I often book several months in advance, having this commitment upfront ensures you have consistent access to support when you need it most. In fact, many clients choose to extend their packages as they experience tangible progress and discover new opportunities for growth.

  • If you’re still unsure what the right fit is for you, we invite you to set up a 1:1 chat with Shauna Lynn using this link. You can discuss your specific business challenges and see if this is a good fit for you.

Not Sure Where to Start?

Take my free assessment to learn where you need the most support and which coaching path is right for you!

Awards & Honors

As Seen In…

Check out just a few of the press outlets
that have featured Shauna Lynn