Ep 107: The Leverage Strategy That Helps Women Grow to Seven Figures with Fabienne Fredrickson
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In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon is joined by business mentor and Boldheart founder Fabienne Fredrickson to unpack what it really takes to grow from six figures to seven without burnout. With more than two decades of experience mentoring women entrepreneurs, Fabienne shares why the strategies that helped build a six-figure business often become the very things that hold you back from scaling further.
Together, they explore the concept of leverage and how entrepreneurs can shift away from overworking toward building businesses that support their lives rather than consume them. Fabienne explains why team, systems, marketing focus, and intellectual property are key to sustainable growth, and how entrepreneurs can identify the small percentage of actions that actually drive the majority of results.
Listeners will gain a fresh perspective on scaling, including how to stop trying to do everything and instead focus on what creates true momentum.
If you’re ready to grow your business without losing your freedom, this episode offers a powerful roadmap to start thinking and operating differently.
Timestamps:
(00:01) - (05:40) - Why six figure businesses often hit a growth ceiling
(05:41) - (13:20) - What got you here won’t get you there and the burnout trap
(13:21) - (21:45) - Leveraging your team and why hiring earlier changes everything
(21:46) - (30:15) - The four marketing paths and focusing on what actually works
(30:16) - (39:20) - Identity, authenticity, and becoming magnetically attractive to clients
(39:21) - (52:30) - The eight leverage activators and building a scalable business
Resources:
Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachme
Learn more about the show: AboutShaunaLynn.com/podcast
Get The Leveraged Business book: https://boldheart.com/the-leveraged-business/book/
Connect with Fabienne Fredrickson:
Learn more about Fabienne: https://boldheart.com
Facebook: https://www.facebook.com/fabienne
Instagram: https://www.instagram.com/fabiennefred/
YouTube: https://www.youtube.com/@FabienneFredrickson
Fabienne Fredrickson is the founder of Boldheart and has spent more than 20 years mentoring women entrepreneurs as they grow and scale their businesses while creating more freedom in their lives. Through her Leveraged Business methodology, she has helped thousands of women expand beyond six figures and build businesses that generate significant revenue without sacrificing their time, families, or well-being. Fabienne is also the author of The Leveraged Business, which outlines her approach to creating scalable, self-managing companies that allow entrepreneurs to earn more while working less.
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