Ep 103: The 5 Step Reset for Overthinking Accidental CEOs
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In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon tackles a common pattern among high-achieving women entrepreneurs - spiraling when a client goes quiet. When uncertainty creeps in, the brain fills in the blanks, often with stories that trigger defensiveness, overexplaining, discounting, or avoiding follow-up altogether.
Shauna Lynn breaks down a five-step reset framework designed to interrupt the spiral and replace emotional assumptions with clean leadership. She explains why silence is not feedback, how to separate fact from narrative, and why following up is not needy - it is responsible business ownership. The episode also outlines a practical follow-up cadence you can implement immediately to prevent lost revenue and protect your momentum.
Listeners will walk away with a structured process for regulating emotions, choosing useful assumptions, and communicating clearly without defensiveness.
If you have ever hesitated to follow up because of the story you were telling yourself, this episode will give you a calmer and more strategic way forward.
Timestamps:
(00:01) - (06:30) - Why high achievers spiral when clients go quiet
(06:31) - (11:17) - The five step reset framework to stop emotional storytelling
(11:18) - (18:25) - Building a clean follow up process that prevents lost revenue
(18:26) - (23:03) - Sample follow up scripts and tone adjustments
(23:04) - (27:47) - Reframing common triggers and responding without defensiveness
(27:48) - (30:01) - Leadership, curiosity, and choosing calm over assumption
Resources:
Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachme
Learn more about the show: AboutShaunaLynn.com/podcast
Connect with Shauna Lynn on Instagram: @shaunalynnsimon
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Interested in partnering with The Real Women Real Business Podcast? Learn more at AboutShaunaLynn.com/partner